Press Release
 
 
UEM SUNRISE SUPPORTS THE 9TH WORLD URBAN FORUM 2018
12 February 2018

KUALA LUMPUR, 12 February 2018 – UEM Sunrise Berhad (“UEM Sunrise” or “the Company”) is participating in the 9th World Urban Forum (“WUF9”) 2018, organised by URBANICE Malaysia, a centre of excellence set under the Ministry of Urban Wellbeing, Housing and Local Government in collaboration with the UN-Habitat.

Themed “Cities 2030, Cities for All : Implementing the New Urban Agenda”, WUF9 is the world’s premier conference on urban issues taking place from 7 to 13 February at the KL Convention Centre. The main sessions of WUF9 include the High-Level Roundtables, Dialogues, Special Sessions, Assemblies, and Stakeholders Roundtables. These sessions consist of high-level discussions on sustainable urban development and the implementation of the New Urban Agenda at all levels.

UEM Sunrise’s Managing Director/Chief Executive Officer, En. Anwar Syahrin Abdul Ajib, who participated in the Stakeholder Roundtable Session this morning, speaking on ‘Business and Industries’ commented, “Property industry is at the heart of urbanisation and it is also a valuable economic engine as it creates jobs, generates income and makes critical contribution to the economy. As a main player of the industry, UEM Sunrise endeavours to designing a sustainable future.  We pride ourselves on being placemakers - creating new, holistic townships that fulfill the social, physical and spiritual needs of the communities.  To create a safe living environment, we apply Crime Prevention Through Environmental Design (“CPTED”) concept at our developments, to minimise crime risks by employing physical design features while encouraging the legitimate use of the environment. We put in place the building blocks for vibrant communities that generates well-being not just for today, but also for tomorrow.”

“UEM Sunrise’s first appearance at WUF9 is a fitting platform to reaffirm the Company’s value proposition in the field of sustainable urban development that promotes quality living and better built environment. In UEM Sunrise, we build homes for families to live their lives joyfully and we also build communities to grow sustainably that is illustrated in our multi-faceted approach to the planning, designing  and management of public spaces to promote people’s health and well-being. Our support in WUF9 also gives us a platform for us to learn, share new ideas and best practices as well as networking, besides providing the Company an opportunity to be part of a global event that is focused on livability and sustainability”, he added.

UEM Sunrise’s WUF9 exhibition booth in Hall 5 of the KL Convention Centre features the Company’s affordable housing development, Kondominium Kiara Kasih as well as other latest projects, such as Residensi Solaris Parq, Serene Heights Bangi and Verdi Eco-dominiums in the Central region; and Estuari Gardens, Serimbun and Melia Residences in the Southern region;

WUF was established in 2001 by the UN-Habitat to examine the world’s rapid urbanisation and its impact on communities, cities, economies, climate change and quality of life besides aiming to increase awareness on sustainable urbanisation through discussions as well as sharing of experience and best practices.

 
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